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We are a Native American owned Fashion brand and retailer that specializes in storytelling through wearable art.
Our clothing is designed by our Founder Bethany Yellowtail while the #ByellowtailCollective serves as our brand initiative to support the entrepreneurial spirit of Native American, First Nations, and Indigenous creators.
With tradition and culture at the heart of what we do, we’ve set out to share authentic Indigenous creativity with the world, while prioritizing economic opportunities for First peoples of Indigenous North America.

Our Useful Features & Services

E-Commerce

Indigenous-Owned

Small Biz

Women-Owned